{"id":62,"date":"2026-10-27T19:56:39","date_gmt":"2026-10-27T19:56:39","guid":{"rendered":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/about\/"},"modified":"2026-10-27T19:58:00","modified_gmt":"2026-10-27T19:58:00","slug":"about","status":"publish","type":"page","link":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"62\" class=\"elementor elementor-62\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28fe2aa e-con-full e-flex e-con e-parent\" data-id=\"28fe2aa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d55e3e5 elementor-widget elementor-widget-averline-page-hero\" data-id=\"d55e3e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-page-hero.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"av-phero\"><div class=\"av-wrap\"><nav class=\"av-crumbs\" aria-label=\"Breadcrumb\"><a href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/\">Home<\/a><span>\/<\/span><span>About<\/span><\/nav><div class=\"av-phead\"><div><span class=\"av-kicker\"><i><\/i>About<\/span><h1 class=\"av-d-xl\"><span class=\"av-ink\">An independent firm, owned&nbsp;by<\/span><span class=\"av-mute\">the people who advise&nbsp;you.<\/span><\/h1><\/div><p class=\"av-lead\">Averline was founded in Houston in 2009 to give families and owners the kind of advice that is usually reserved for institutions.<\/p><\/div><\/div><div class=\"av-wrap\"><div class=\"av-pban\"><img fetchpriority=\"high\" decoding=\"async\" width=\"933\" height=\"1400\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office.webp\" class=\"attachment-full size-full\" alt=\"The Averline office\" loading=\"eager\" fetchpriority=\"high\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office.webp 933w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office-200x300.webp 200w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office-682x1024.webp 682w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office-768x1152.webp 768w\" sizes=\"(max-width: 933px) 100vw, 933px\" \/><\/div><\/div><\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<section class=\"elementor-element elementor-element-c51465f e-con-boxed av-sec e-flex e-con e-parent\" data-id=\"c51465f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a8347b9 e-grid e-con-full av-g-split e-con e-child\" data-id=\"a8347b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9cc3d37 e-con-full e-flex e-con e-child\" data-id=\"9cc3d37\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a39994 elementor-widget elementor-widget-averline-section-head\" data-id=\"9a39994\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-section-head.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"av-headstack\"><span class=\"av-kicker\"><i><\/i>Our story<\/span><h2 class=\"av-d-l\"><span class=\"av-ink\">Built by people who&nbsp;sat<\/span><span class=\"av-mute\">across the&nbsp;table.<\/span><\/h2><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c2f2ab e-con-full e-flex e-con e-child\" data-id=\"3c2f2ab\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3871f19 av-lead elementor-widget elementor-widget-text-editor\" data-id=\"3871f19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our founders worked in corporate finance and saw how often advice followed commissions. Averline is the firm they wanted for their own families: fee-only, independent and built around a written plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da0e8c3 elementor-widget elementor-widget-averline-key-values\" data-id=\"da0e8c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-key-values.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"av-kv\"><div><span>Founded<\/span><b>2009, Houston<\/b><\/div><div><span>Assets under advice<\/span><b>$1.4B<\/b><\/div><div><span>Client families and companies<\/span><b>410<\/b><\/div><div><span>Ownership<\/span><b>100% employee-owned<\/b><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-e56869c e-con-full e-flex e-con e-parent\" data-id=\"e56869c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0153f3a elementor-widget elementor-widget-averline-numbers\" data-id=\"0153f3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-numbers.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"av-numbers\"><img loading=\"lazy\" decoding=\"async\" width=\"933\" height=\"1400\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office.webp 933w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office-200x300.webp 200w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office-682x1024.webp 682w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/office-768x1152.webp 768w\" sizes=\"auto, (max-width: 933px) 100vw, 933px\" \/><div class=\"av-wrap\"><span class=\"av-kicker\"><i><\/i>By the numbers<\/span><h2 class=\"av-d-l\"><span class=\"av-ink\">Seventeen years&nbsp;of<\/span><span class=\"av-mute\">independent advice.<\/span><\/h2><div class=\"av-nums\"><div class=\"av-num\"><b data-count=\"1.4\" data-pre=\"$\" data-suf=\"B\">$1.4B<\/b><span>assets under advice<\/span><\/div><div class=\"av-num\"><b data-count=\"410\" data-pre=\"\" data-suf=\"\">410<\/b><span>families and companies<\/span><\/div><div class=\"av-num\"><b data-count=\"96\" data-pre=\"\" data-suf=\"%\">96%<\/b><span>clients who stay each year<\/span><\/div><div class=\"av-num\"><b data-count=\"2009\" data-pre=\"\" data-suf=\"\">2009<\/b><span>independent since<\/span><\/div><\/div><\/div><\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<section class=\"elementor-element elementor-element-654a7b0 e-con-boxed av-sec e-flex e-con e-parent\" data-id=\"654a7b0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b84317 elementor-widget elementor-widget-averline-section-head\" data-id=\"5b84317\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-section-head.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"av-head\"><div><span class=\"av-kicker\"><i><\/i>Values<\/span><h2 class=\"av-d-l\"><span class=\"av-ink\">What&nbsp;we<\/span><span class=\"av-mute\">will always&nbsp;do.<\/span><\/h2><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acc9cbc elementor-widget elementor-widget-averline-points\" data-id=\"acc9cbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-points.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"av-pts av-three av-light\"><div class=\"av-pt\"><span class=\"av-n\">01<\/span><h3>Say the fee in dollars<\/h3><p>Every proposal shows what you will pay each year, in dollars, before you sign.<\/p><\/div><div class=\"av-pt\"><span class=\"av-n\">02<\/span><h3>Put it in writing<\/h3><p>Every recommendation is written down with its reason, so you can hold us to it.<\/p><\/div><div class=\"av-pt\"><span class=\"av-n\">03<\/span><h3>Work with your team<\/h3><p>We coordinate with your CPA, attorney and banker instead of replacing them.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<section class=\"elementor-element elementor-element-8b7d132 e-con-boxed av-sec e-flex e-con e-parent\" data-id=\"8b7d132\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6183f0 elementor-widget elementor-widget-averline-section-head\" data-id=\"c6183f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-section-head.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"av-head\"><div><span class=\"av-kicker\"><i><\/i>Advisors<\/span><h2 class=\"av-d-l\"><span class=\"av-ink\">The&nbsp;people<\/span><span class=\"av-mute\">behind your&nbsp;plan.<\/span><\/h2><\/div><a class=\"av-btn av-btn-dark\" href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/advisors\/\">All advisors<span class=\"av-dot\"><svg class=\"av-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17 17 7\"\/><path d=\"M7 7h10v10\"\/><\/svg><svg class=\"av-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17 17 7\"\/><path d=\"M7 7h10v10\"\/><\/svg><\/span><\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f06097f elementor-widget elementor-widget-averline-team-grid\" data-id=\"f06097f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-team-grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"av-team\"><a class=\"av-adv\" href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/es\/advisors\/daniel-ortega-es\/\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-682x1024.webp\" class=\"attachment-large size-large\" alt=\"Daniel Ortega, Socio fundador\" loading=\"lazy\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-682x1024.webp 682w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-200x300.webp 200w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-768x1152.webp 768w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1.webp 933w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><div class=\"av-cap av-glass\"><div><h3>Daniel Ortega<\/h3><small>Socio fundador<\/small><\/div><span class=\"av-cr\">CFP\u00ae<\/span><\/div><\/a><a class=\"av-adv\" href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/advisors\/daniel-ortega\/\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-682x1024.webp\" class=\"attachment-large size-large\" alt=\"Daniel Ortega, Founding partner\" loading=\"lazy\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-682x1024.webp 682w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-200x300.webp 200w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1-768x1152.webp 768w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad1.webp 933w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><div class=\"av-cap av-glass\"><div><h3>Daniel Ortega<\/h3><small>Founding partner<\/small><\/div><span class=\"av-cr\">CFP\u00ae<\/span><\/div><\/a><a class=\"av-adv\" href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/es\/advisors\/hannah-brooks-es\/\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-682x1024.webp\" class=\"attachment-large size-large\" alt=\"Hannah Brooks, Directora de planeaci\u00f3n fiscal\" loading=\"lazy\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-682x1024.webp 682w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-200x300.webp 200w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-768x1152.webp 768w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2.webp 933w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><div class=\"av-cap av-glass\"><div><h3>Hannah Brooks<\/h3><small>Directora de planeaci\u00f3n fiscal<\/small><\/div><span class=\"av-cr\">CPA<\/span><\/div><\/a><a class=\"av-adv\" href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/advisors\/hannah-brooks\/\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-682x1024.webp\" class=\"attachment-large size-large\" alt=\"Hannah Brooks, Director of tax planning\" loading=\"lazy\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-682x1024.webp 682w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-200x300.webp 200w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2-768x1152.webp 768w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ad2.webp 933w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><div class=\"av-cap av-glass\"><div><h3>Hannah Brooks<\/h3><small>Director of tax planning<\/small><\/div><span class=\"av-cr\">CPA<\/span><\/div><\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-d71d0c0 e-con-full e-flex e-con e-parent\" data-id=\"d71d0c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9f79ef elementor-widget elementor-widget-averline-cta-band\" data-id=\"a9f79ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"averline-cta-band.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"av-cta\"><img loading=\"lazy\" decoding=\"async\" width=\"1672\" height=\"941\" src=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ctaw.webp\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ctaw.webp 1672w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ctaw-300x169.webp 300w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ctaw-1024x576.webp 1024w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ctaw-768x432.webp 768w, https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-content\/uploads\/2026\/10\/ctaw-1536x864.webp 1536w\" sizes=\"auto, (max-width: 1672px) 100vw, 1672px\" \/><div class=\"av-wrap\"><div><span class=\"av-kicker\"><i><\/i>First conversation<\/span><h2 class=\"av-d-l\"><span class=\"av-ink\">Every plan starts&nbsp;with<\/span><span class=\"av-mute\">one honest conversation.<\/span><\/h2><p class=\"av-lead\">Thirty minutes, by video or at our office, in English or Spanish. No cost and no product pitch.<\/p><\/div><div class=\"av-book av-glass\"><h4>Choose a time this week<\/h4><div class=\"av-slot\"><span>Tue \u00b7 Oct 27<\/span><span>10:00 am<\/span><\/div><div class=\"av-slot av-on\"><span>Wed \u00b7 Oct 28<\/span><span>2:30 pm<\/span><\/div><div class=\"av-slot\"><span>Thu \u00b7 Oct 29<\/span><span>9:00 am<\/span><\/div><a class=\"av-btn av-btn-mint\" href=\"https:\/\/templatesrocket.com\/demo\/averline-elementor\/book\/\">Request this time<span class=\"av-dot\"><svg class=\"av-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17 17 7\"\/><path d=\"M7 7h10v10\"\/><\/svg><svg class=\"av-ic\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17 17 7\"\/><path d=\"M7 7h10v10\"\/><\/svg><\/span><\/a><\/div><\/div><\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Averline is an independent, fee-only advisory firm in Houston, founded in 2009.<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-62","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/pages\/62","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/comments?post=62"}],"version-history":[{"count":4,"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/pages\/62\/revisions"}],"predecessor-version":[{"id":218,"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/pages\/62\/revisions\/218"}],"wp:attachment":[{"href":"https:\/\/templatesrocket.com\/demo\/averline-elementor\/wp-json\/wp\/v2\/media?parent=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}